|
The online giveaway was a part of American Standard Heating & Air Conditioning’s first-ever, word-of-mouth campaign that targeted moms in the Boston area. Moms were invited to visit a special Web site (http://www.momcentral.com/american-standard-heating-air-conditioning/american-standard-heating-air-conditioning/) to learn more about combating asthma and allergies and flu prevention, among other topics. The site also boasted home comfort tips from lifestyle expert, HannahKeeley.com founder and American Standard Heating & Air Conditioning spokesperson Hannah Keeley and an online chat room for local moms to share and discuss their own home comfort solutions.
Cohen was selected at random, among all the moms who registered online for the home comfort giveaway, to receive the grand prize that included $15,000 worth of American Standard Heating & Air Conditioning equipment and installation from Comfort Air Systems.
The giveaway was designed to help Boston-area families make their homes cleaner and more comfortable. Part of the solution is the American Standard AccuClean whole-home air filtration system, which removes up to 99.98 percent of the dirt, dust, pet dander and pollen from the filtered air inside a home.
|